“Robin Farrell is an Extreme Leader and certified facilitator for The Extreme Leadership Institute.

With over 20 years of success as a sales leader in the top echelons of the hospitality industry, Robin speaks from real-world leadership experience. She is smart and authentic, and she’s committed to helping others make a difference every day.

She delivers our powerful curriculum with dynamism, and she energizes her audiences with relevant, entertaining, and actionable stories and examples.

Whatever your industry, you and your business will take a Radical Leap forward with a little help from Robin and her extreme expertise.”

–Steve Farber, Founder, The Extreme Leadership Institute;
Author, The Radical Leap, The Radical Edge, and Greater Than Yourself

“Robin and I worked together for 5+ years.  Being my client, I worked shoulder-to-shoulder with Robin and had the opportunity to experience her vision and leadership first-hand.  During our time together, Robin helped evolve Hyatt’s sales training and development through extremely innovative and creative programs.  Robin is passionate about what she does and focuses on delivering meaningful results.“

–Kevin Himmel, Managing Director and COO
The Regis Company

“Of the many achievements that we celebrated together, none is more important than the role that you have played in our shared success. You have impacted teams, businesses, and guests, earning the respect and gratitude of many.”

Robin has a proven track record of success in the analysis of markets and related business drivers.

Her skills have helped sales teams and business leaders achieve financial goals, leading to a strategic advantage in a highly competitive marketplace.

Without a doubt, Robin is the most competent and successful Sales and Marketing professional, inside and outside the hospitality industry, I have ever known. I eagerly endorse her experience, training expertise, personal integrity and ability to achieve results.”

–Joe Dennehy, Project Manager, Talent Connect
(Former General Manager-Omni Kansas City, VP of Operations and VP of F&B)

“I am writing to express my assessment and appreciation of the excellent Sales, Leadership, Sales Training and Customer Service skills of Ms. Robin Farrell.

During my five years as a Director of Sales and Marketing for Hyatt Hotels, I was lucky enough to work with Ms. Robin Farrell in many capacities that would be reflective of the growth of our people, our hotels and our strong Leadership on a National level.  Ms. Farrell’s unique ability to present this type of information was second to none in comparison to any book I have ever read or any presentation I have ever sat through.

Her listening skills enhanced the value that she brings to the educational process.  This was evidenced through our team applying and believing in her methods, which ultimately became habitual, as did our increased revenues!

Ms. Farrell has always shown exceptional interest in her audience and has done an excellent job in relating her specialty knowledge in a practical and relevant manner.  Her presentations are always thought provoking, up-to-date, evidence-based and at times even funny!  These are some of the attributes that inspired me to begin my own business.  I am still applying the priceless skills that I learned from Robin today.”

–Josh Haas, Health Coach
(Former Director of Sales, Hyatt Hotels Corporation)

“It is my great pleasure to recommend the professional services of Robin Farrell and her business, The Farrell Factor.

Robin and I worked closely together on sales training programs over the last five years. Robin’s role was Senior Director of Sales Training for Hyatt Hotels Corporation, and my company is Creative Training Solutions. Robin hired me as a vendor, but our working relationship quickly developed into a true partnership. It was amazing to see how her remarkably high standards and vision transformed Hyatt’s training curriculum over and above industry expectations. Though I was one of many vendors, she made me feel like my work greatly contributed to her success and the success of her company. Her work ethic inspired me, and those around her, to do their utmost on every job.

Whatever task Robin tackles, you know she will give it 110%. Her passion, professionalism and caring personality make her an absolute pleasure to work with. It has been my great fortune to meet and work with Robin and I look forward to continuing our business relationship for a long time to come.

I highly recommend Robin herself, and the Farrell Factor, without hesitation!”

–Stacia Skinner, President
Creative Training Solutions, LTD.

“I worked with Robin when she was the Senior Director of Sales Training for Hyatt Hotels Corporation.  Robin was a pleasure to work with and a constant burst of energy in the sales training arena.  Her professionalism and leadership within an area that we were developing as a company was at the highest level, and her knowledge of how to make an impact on our sales teams was at the highest level.  I would consistently stay in contact with Robin to get new ideas of how to grow my team and Robin was always available with tremendous feedback due to her experience and knowledge.  I would value the opportunity to work with her in the future at any of my hotels.”

–Ben Premack, Director of Sales and Marketing
Grand Hyatt DFW

–Dr. Edward Lewellen, President, Transformative Thinking,
Author, The 90 Second Mind Manager and Creating a Life in Forward Motion

“I have had the pleasure of working with Robin on a variety of training projects.  What makes Robin stand out is her ability to customize her programs to meet customer needs.  My work with her has included management development classes, sales skills training classes and social skills training classes.  In all instances, Robin’s research ensures the customer has a program that meets the needs of the company and the student has relevant training that meets their skill set. Her programs provide growth and development for all involved. “

— Judy Cronkhite, Director of Sales and Marketing
Grand Hyatt San Francisco

“I have been affiliated with Robin Farrell for the last 7 years.  She truly demonstrates a passion for the success of others.  Her creativity and vision will allow an organization to excel in their sales training.”

–Yale Schwartz, CMP, LES, Corporate Director of Field Sales Training, Americas
Hyatt Hotels Corporation

“I have worked closely with Robin throughout my career and witnessed first-hand her people driven sales approach. She is an innovative thought leader who genuinely cares for the success of the organizations she helps. Her creative approach and innate ability to simplify the sales process into straightforward fundamentals make her a catalyst for success in any organization.”

–Jeff Donahoe, Director of Sales and Marketing
Hyatt Regency Hill Country Resort and Spa